Originally aired on

Breakdown of the Show

  • Joe Lopez, CEO of the Lopez Marketing Group, joins us to talk about the various segments of the hispanic population and how brands reach each of them.
  • Eric Poerschke, Owner of Next Level Thinking, talks marketing strategy and how his business helps business owners with their strategy and the execution of their marketing strategy.
  • Basya Benshushan, CEO of Pink Cilantro, joins us to talk about her digital agency.
  • Kerry and Graham, Founders of WOND3R discuss our emotional connection to advertising.

Each Segment on Video

Segment 1 – Joe Lopez – Lopez Group

Segment 2 – Eric Poerschke – Next Level Thinking

Segment 3 – Basya Benshushan – Pink Cilantro

Segment 4 – Kerry Chrapliwy & Greg Painter – WOND3R

Listen to the Show in it's Entirety

Texas Business Radio w/ Matt Register and Jay W. Curry
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