Cinttya Morgan, CEO of Little Beakers, talks about her science education franchise and how she made the decision that franchising was right for her business.
Please excuse any typos in this hasty transcript.
Matt Register: Welcome back to the show, Texas Business Radio. Texasbusinessradio.com is the web site. We’re talking about franchises this week. There’s a lot of business that is involved in franchising. Franchising is a very specific legal term that has a lot of rules applied to it. But if you’re trying to grow your business rapidly, you’ve developed a concept that doesn’t exist out there in the world, it is a very viable option for growing your business. We have some very fascinating ones we talked to today and this segment is no different. I’m your host Matt Register. Jay Curry is over there in the co-host chair. What do you think man?
Jay Curry: Glad you got that right. I think this has been a great, a great program. You know, it’s all about small business and that’s America, that’s the backbone of America. How you can start by clicking into a franchise or, who already has a process, already has profitability, already has it all worked out. And you can get started and you can get as big as you need. You can get multiple franchises. It’s, it’s, it’s America to the core and I love it.
Matt Register: Yeah, no doubt. Go ahead and get your calls in real fast guys, 844-814-8144 is our 24 hour call in line. We’re going to jump right into it. Cinttya Morgan is President of Little Beakers Science Lab For Kids. Cinttya welcome to the show.
Cinttya Morgan: Well thank you for having me.
Matt Register: Tell me about Little Beakers. We talked very briefly during the break and I’m fascinated by it and I want to learn more. What is Little Beakers?
Cinttya Morgan: Well, Little Beakers is a science facility. It’s a hands on facility where people can come in with their kids and just do a bunch of experiments from one of our six different stations. So they can come in and do explosions, they can make slime. They can, you know, do a big reaction and learned about chemistry and physics and all kinds of stuff. And then we also, of course, have a lot of field trips that come in and we help them with their science curriculum. We incorporate the hands on stuff while they’re in the lab. And then we have a lot of home school students, after school, preschool students that come in and everything that we do is very hands on. So we have a, we have all the good programs around, STEM, all the national standards for science.
Matt Register: Sure.
Cinttya Morgan: So it’s just, it’s just a fun facility where kids can actually get really excited about science and then they can go back and learn more at school.
Matt Register: What I love about this is, I didn’t even know that this was a thing until, you know, we started getting ready for this show. This is a standalone facility. Now you’re dealing with the home school community. Right? Where they can come in and do their science experiments. You’re dealing with schools and field trips. You’re dealing with just parents who want to take their kids out on the weekend for , for a fun day. You’re dealing with day camps in the summer. You have a whole lot going on there.
Cinttya Morgan: That’s right.
Matt Register: Walk me through a little bit your decision process and how, I mean, you know, what made you think to, to, to put this in place?
Cinttya Morgan: Well, for, for the business to actually work really well, we knew that we were going to have seasonal services.
Matt Register: Sure.
Cinttya Morgan: And all the seasonal services were going to feed into each other. So, of course, we have a lot of stuff going on during the summer and a lot of people coming in because they have time and the kids are off school and then camps and all that stuff but what happens during the fall? So then we decided we would provide services for students to come in and actually get the hands on part of their curriculum that they need either from their home school curriculum or just either or just after school and after school programs. That would help them get all the hands on experiments in the lab. And so they can go back to the classroom and just kind of incorporate all of that. And then, you know, we, we, we worked on the birthday parties and all the other services they just kind of help the business. And, you know, they were kind of feeding for each other.
Matt Register: Now, you have entire classes come. I mean you have like science classes in a school will use you as their hands on portion of their training. Is that right?
Cinttya Morgan: That is right. So, we, we have either we go to schools and help them with that part of their curriculum. We also have even colleges that come in and train their teachers to be in our facility.
Matt Register: Oh, you’re actually training not only kids, you’re training the, your training the trainer.
Cinttya Morgan: That’s right, we’re training the teachers to be and sometimes even just the, just the teachers they would come in just for…
Jay Curry: Scientific class or something.
Cinttya Morgan: Just for us for training and just hands on ideas of what to do in their own classroom. So, yeah, we have the Lone Star Sam Houston University, they come to our facility and they bring their students and they’re usually seniors. And then we go through all the experiments and our big job is not just for them to do experiments but we really want to give them that excitement and just, just pass on the passion so they can teach that.
Matt Register: So you’re teaching these teachers how to teach their kids in a hands on, creative way that gets the kids excited about it. I would, right?
Cinttya Morgan: That is right. Our thing is hands on. If the kids are not getting the hands on part of the science, they’re never going to learn science.
Matt Register: Yeah.
Cinttya Morgan: So we want them to get those kids excited. And eventually those kids are going to go into science or engineering if they get, so, they actually learn the steps through doing the experiment. Not just through you know reading a textbook.
Matt Register: Yeah. No doubt. Now you are the science brain behind the curriculum development. Is that correct?
Cinttya Morgan: That’s correct. Yes, spent a lot of time in the industry, in the chemical plants working for polymers engineering aerospace companies. So, I spent a lot of time in research.
Matt Register: Sure.
Cinttya Morgan: And then during that time that I was working with military aerospace polymers. I was doing a little bit of, you know, helping the community, getting kids excited about science. And that’s kind of how I got started.
Matt Register: Wow. It’s quite a remarkable story. Now you have two locations open right now. You have your main location, which is over in Cypress on the northwest side of Houston. And you just opened another store. Tell me about that.
Cinttya Morgan: That’s right. We are in the Woodlands, Texas. We’re actually on the right hand side of, of 45 and it’s a nearly 5,000 square feet facility. So it’s a big facility. We have a, we have a little, anything from little groups to 200 kids. So we could fit in that facility for a hands on hour session and then we also have classes going on at the same time. So it’s a big enough facility where we can be doing the the hands on home school classes and at the same time have the field trips and schools come in to visit us.
Matt Register: Now at what point did you realize that you needed some help? You needed to be able to rapidly expand. That you needed to, that franchising was the way to go for you?
Cinttya Morgan: Well, actually, we started getting a lot of calls from people. And they were saying “We love coming to Little Beakers but we live in Pearland or we we live in San Antonio.
Matt Register: Sure.
Cinttya Morgan: You know, when are you going to franchise? And we, that was something really we’re not thinking about it. And then once we start talking to a couple of attorneys and we thought, you know, this would be a good way of expanding. And our mission is not really just opens doors but just to get as many kids involved in science. So if we can get as far as we can.
Matt Register: Sure.
Cinttya Morgan: This would, this is definitely the way to go.
Matt Register: Well, it’s certainly a fascinating concept. And Jay this is something that I didn’t, like I said, I didn’t even know this was a thing until, until…
Jay Curry: I just loved this because if you think about it, we’re losing the edge on the science side too, you know, overseas.
Matt Register: Sure.
Jay Curry: And this is a chance to get the kids a passion for science and a passion for experimentation and a passion for this level. And it can carry them right through college and America can come back and become the strength we were.
Matt Register: Well I tell you…
Jay Curry: Right?
Matt Register: I tell you what, with my two boys, you know one of them had a… You can be a boring science teacher. That is certainly possible. Right? And the difference between last year and this year, where, is, is massive as far as excitement level and wanting to learn about it. Quite remarkable. You have a couple of options were it comes to franchises. You have, you have a small version, you have the large version. Right?
Cinttya Morgan: That’s correct. Yeah. So you can start with a small facility. And our small facility is about twenty five hundred square feet to the nearly 5,000 and anything in between. I mean, we were thinking that probably the 3,000, somewhere in between, is probably perfect. But you can start with a twenty, twenty five hundred, twenty six hundred square feet facility.
Matt Register: No. Makes all the sense in the world. Cinttya Morgan is the President of Little Beakers Science Lab For Kids. Cinttya welcome. Thank you for coming. This has been very, very interesting. What’s the easiest way for somebody to learn more, should they want to learn more about Little Beakers.
Cinttya Morgan: Just go to the Web site, Littlebeakers.com and you’ll find a franchising portion of the Web site, if you want to go and look at that. Or if you just want to learn about our services, everything is there, it’s all laid out. You know, you can also go to Facebook and you’ll find us there.
Matt Register: All right. LittleBeakers.com. We’re going to have that linked from Texasbusinessradio.com, as well, if you’re driving and can’t take notes. I guess I know what I’m going to be doing, hopefully next weekend. I’m going to make a trip and take my kids to Little Beakers. Right?
Jay Curry: Boy, what a great program we’ve had today, though. You just think about how, how franchising is in America and it’s deep in America. And it’s having an impact. And there’s all kinds of opportunities for people to pick up on and use franchising that’s a proven mo.del, whatever it might be And this is a great example. I wouldn’t even have thought of it. I love it. It’s great.
Matt Register: No, I agree. And it’s not, it’s not the, the option for everybody but there are certainly businesses there, that franchising is the right answer for. And we had a bunch of them. All of them linked from TexasbusinessRadio.com. We enjoyed it guys, I hope you did too. Same time, same place, next week and we’ll go get smart on something else and bring you a whole another of, of good guest.
Sponsored in part by:
In addition to hosting "Texas Business Radio," Matt is an investment banker and serial entrepreneur from Montgomery, Texas. He is the owner of RREA Media and Register Real Estate Advisors and a Managing Director and Principal at Corporate Finance Associates. He has a BS from the United States Military Academy at West Point and an MBA from Rice University in Houston. You can read more about Matt HERE.