Posted by Jay W. Curry and George Walden

Megan Alarid, the EOS Implementor at Heightened Leaders continues the discussion of purpose-driven growth by diving deeper into the steps of the “Entrepenurial Operating System”.

Please excuse any typos in this hasty transcript.


Jay Curry: Hello, Texas, welcome back. This is Texas Business Radio. We’re glad to have you back! We’re having fun, this is gonna be a great segment. One of my favorite topics with one of my favorite people.
But, before we get started, let me remind you texasbusinessradio.com, everything is there, texasbusinessradio.com, you wanna communicate with us, you wanna see a segment, you wanna listen to past programs, it’s all there. Just go to texasbusinessradio.com.
We do monitor a 24 hour hotline, 844-814-8144. Now if you didn’t write that down, don’t worry about it, because it’s on texasbusinessradio.com. You can call anytime, 24 hours. We’re gonna get the experts on, we’ll get your questions answered, and we’ll get it on the air for you.
We also monitor #TBR on Twitter, TBR as in Texas Business Radio. All right, so we got all the basics behind us, we can get into a really fun segment. We’re gonna be talking about the entrepreneurial operating system. Folks, this is a system that’s meant for medium, small to medium sized market companies. Its fantastic, it’s had huge success, and it’s all about how you run your business. Its amazing. Also, George Walden has joined me for this segment. George? Thank you.

George Walden: Well, I’m glad to be here. You know, I see businesses in all kinds of conditions. The truth is, I’m an investment banker, so I see companies that are growing and doing well. I see companies that have become very stagnant, and then I see companies that are in decline. There are systems out there that can help all of these companies to grow and become better at what they are trying to accomplish in the business world.
We’re gonna be talking to a leader in this, her name is Megan Alarid, she’s with EOS, and her group can help you grow your business today.

Jay Curry: Yes, and she’s got lots of experience. Megan Alarid, thank you-

Megan Alarid: Thank you-

Jay Curry: … for joining us today.

Megan Alarid: … for having me.

Jay Curry: Very excited to hear about this powerful operating system for entrepreneurs.

Megan Alarid: Thank you.

Jay Curry: It’s called EOS?

Megan Alarid: It is, the Entrepreneurial Operating System.

Jay Curry: Okay.

Megan Alarid: It is a set of simple, practical tools that help business owners, entrepreneurs, business leaders, get three things, essentially. A crystallized, clear vision that’s shared by everybody in the company, the discipline, and the accountability, the traction to make that vision reality, and then a healthy team to bring it all together.

Jay Curry: It sounds pretty simple, but the reality is this is a full system. This isn’t like-

Megan Alarid: This is a full system.

Jay Curry: … fix one little piece. So where does it start?

Megan Alarid: It starts, again, it is the way the system to strengthen your business. We look at the business in six components, if you will. Vision, people, data, issues, process, and then of course, traction.
What we do is we instill tools to the leadership team, and we strengthen those pieces. We work together to train those tools into the world, and then making sure they are executing and bringing those tools and those components up to strength.

Jay Curry: And I’d like to point out, the traction at the end, is how you bring it all together and make it really work, right?

Megan Alarid: Yes, it is-

Jay Curry: You get traction, I love that.

Megan Alarid: You get traction. The doing what you say you’re gonna do, making sure that … executing.

George Walden: Another word for that would be accountability?

Megan Alarid: It would be accountability. It is all wrapped up in that.

Jay Curry: Holding people accountable for what you’ve agreed to do.

George Walden: Well, if I may ask, how did you get started in this? What was the background that led you to believe, “I’ve gotta get behind this system.”

Megan Alarid: So, I was a client. I was a client. I sat in the sales leadership seat of a very large oil and gas staffing company, we brought traction in, we brought EOS in. It helped us as a team work really well together. It helped us navigate a pretty tumultuous time, if you will, 2013 staffing, Houston. It helped us navigate that, it helped us work really, really well with our internal teams, with our customers, and having spent about 20 years in the people business, having spent the time putting people to work in other organizations, what this system did for me as a person, me as a leader, and me as a team member, it was mind blowing.
I set out just a few, about three years ago, now, to help other companies experience exactly what I did. The value that I found in the system, again, I can’t say anything else but mind blowing.

Jay Curry: It’s a great story, because you didn’t go out looking for something to do, you experienced the impact this has on the business you were working with-

Megan Alarid: Absolutely.

Jay Curry: … and said, “I could have an impact on other leaders, this is fabulous stuff,” and you went out, got trained, got certified, got registered, did all this stuff you needed to do to now help companies implement.

Megan Alarid: Yes.

Jay Curry: So tell me, where do you start?

George Walden: I assume you start with vision? Tell us how you do that?

Megan Alarid: So it’s funny. We actually start with the tools. We start with the tools. We teach the tools, the foundational tools. I always go back, because I have this argument quite a bit with why don’t we start with vision. Because, you can’t build a house with walls first. You have to have the foundation, the ability to execute against that vision so that it actually sticks.
Most people say, I have this great vision, I’m gonna go get it done, but if you don’t have the way to make that happen, the accountability for the lack of a better term, to make that happen, the vision starts to wane, and you don’t have that repetition, that drive, that purpose to make it happen. That’s what we do.
We start with the tools first, then we really work together, we have great conversations to really nail down or crystallize the vision, and we start to execute against it. We have great conversations with our leadership teams together, and then we’re making sure that everybody in the company sees it exactly as we do.

Jay Curry: So when you say “we,” what’s the role that you’re playing? I’ve seen several of my clients that have tried to implement this and not been successful at it. It’s gotta be the ingredient of Megan.

Megan Alarid: My role is kind of three pronged, if you will. The first is the teacher, right? I get to teach these tools. Having somebody come in and say exactly what they were meant to do, what [Gino 00:06:53] was thinking when it was all put together. I get to teach that to the leadership team, and that’s what we do.
We don’t work one on one, I work with one to leadership team. I teach those tools. Then I facilitate conversation. I make sure that everybody’s voice is heard as we’re crystallizing the vision, as we’re really defining what right people means for you. Then, the third is a coach, right? Because I get to see what’s happening around the world with all of my clients, what’s really happening, the research I’ve done, the history I’m bringing with me, I get to coach them through that process.
So, again, three pronged approach to my role with it.

Jay Curry: That’s very, to me, critical, because I’ve seen CEOs try to implement this without the help of someone who really knows it and understands it. So you become part of the project team? You work with the CEO?

Megan Alarid: I work with the leadership team, so CEO-

Jay Curry: The whole team.

Megan Alarid: … and right hands, left hands. So if you had to picture an organization, the main functions, so sales, marketing, those main functions of the organization, and then the leadership team, are the leaders as well.

George Walden: You referenced in an earlier conversation about what executive teams actually know in terms of what’s going on in their business. I thought that was an interesting statistic. Could you bring that out again?

Megan Alarid: It’s … so, leadership teams, they often … they’re dealing with the big things in the organization. They really get to see just a fraction of what’s really going on in the organization. If you had to picture it, an iceberg. The tip five percent is really what that leadership team’s seeing and hearing all the time, if you will. The rest of what’s happening in the world, the team members, those that are on the ground doing the work, the 95%, that’s what they’re dealing with.
We need to create a healthy environment so that the leadership team sees 100%.

Jay Curry: Can you give us and example or two of where you’ve done this, and the impact it’s had?

Megan Alarid: Oh, absolutely, absolutely. I have a family owned business who set out on their journey a few years back, and they started with a little bit of a struggle. They did EOS a little bit on their own, but I came in to help them. We really clarified their roles, who was doing what, where they were going from here.
In their first year, they have grown 18%. So it’s pretty amazing.
Then I have another client of mine, they’ve been around for so long, about 50 years. They’re success maybe not so much on their revenue, because, again, that’s a larger organization pushing it hard. But the environment internally has changed. They’re more productive, more efficient. They’re really growing. They’re making strong decisions quickly, and it’s changing the dynamics in the organization.
Yes, it’s a revenue increaser. Yes, you grow from that. But the other things that you start to see, the efficiencies, the team work, the collaboration, it’s amazing.
Again, knowing what I know from being a client, I can tell you that it is the system.

Jay Curry: Wow. This has been so powerful, and there’s so much more-

George Walden: Good stuff.

Jay Curry: … thank you for covering this much. We’ve been talking to Megan Alarid and, Megan, someone wants to find out more, get a hold of you?

Megan Alarid: Heightenedleaders.com.

Jay Curry: Heightenedleaders.com.

Megan Alarid: Yep, heightenedleaders.com, and they can schedule some time with me if they’d like to talk to me from there.

Jay Curry: That’s great. Thank you so much.

Megan Alarid: Thank you.

Jay Curry: Fantastic. George, thank you for joining in and helping me host this segment.

Megan Alarid: Thank you.

Jay Curry: Folks, we gotta go pay a few bills, but you don’t need to go anywhere. Stay right where you are, because we’re gonna be right back. This is Jay Curry signing off for this segment. We’ll be right back.

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About the Author
Jay W. Curry

Jay W. Curry

Along with hosting “Texas Business Radio”, Jay is a Professional Certified Coach and Master Chair facilitating four Houston-based Vistage peer groups. In addition to being a best selling non-fiction author, the 2015 release of his award winning novel, Nixon and Dovey: the Legend Returns, adds novelist to his title. Jay holds a BS in Mathematics from Oklahoma State and an MS in Computer Science from Kansas State. You can learn more about Jay HERE.

Jay W. Curry

George Walden

George Walden is a Managing Director and Principal in Corporate Finance Associates’ Houston office with twenty-five years experience as a middle-market investment banker. George is a member of CFA’s equipment industry practice group and an expert in the precision machining industry with special emphasis on manual machining, CNC precision machining, and gun drilling services and has been responsible for several industry-leading transactions. You can learn more about George HERE.

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